Cholé unveils floaty dresses and summery shades in Sun 2016 collection

As an extension of its spring/summer 2016 campaign, French fashion house Chloé has captured the carefree spirit of summer in a freshly unveiled “Sun 2016” collection, photographed by Théo Wenner. After setting its spring/summer 2016 campaign among the cobbled streets and mosaic-covered walls of Buenos Aires, Argentina, Chloé has picked the desert-like landscapes of the American Southwest as a breathtaking backdrop to showcase the 14 light, summery pieces of the Sun 2016 collection. In a campaign shot by American photographer Théo Wenner, “Chloé girls” Annemarieke van Drimmelen and singer Dimphy Janse can be seen hitting the highway as partners in crime on a sun-soaked road trip.

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Cholé unveils floaty dresses and summery shades in Sun 2016 collection

Dior reveals new SS16 campaign shot by Patrick Demarchelier

Luxury fashion house Dior has released images of its new SS16 ready-to-wear campaign on Instagram. The new collection has been shot by legendary photographer Patrick Demarchelier. In addition to the images captured by Demarchelier, Dior also invites fans on their Instagram page to “dive deeper” into the collection that “swings between avant-garde and timeless femininity” with their new campaign video, directed by Gordon von Steiner.

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Dior reveals new SS16 campaign shot by Patrick Demarchelier