Sportswear brands sign up star models as two worlds collide

October 14, 2016 By publisher

News of Gigi Hadid — one of the hottest models of the moment — becoming a Reebok brand ambassador went viral in a matter of minutes. Although this latest pairing may have taken fans by surprise, Gigi Hadid is by no means the only catwalk star to sign up to sportswear, which has real pulling power for models right now. The worlds of fashion and sport appear to be on a collision course, as brands like Puma, Nike, Adidas and Reebok line up celebrity collaborations.

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Sportswear brands sign up star models as two worlds collide

Filed Under: Latest News Tagged With: fierce, fierce-spring, hadid, hottest, jenner, latest, means-the-only, moment, only-catwalk, pairing-may

Bella Hadid stars in J.W. Anderson F/W 16 ad campaign

August 2, 2016 By admin

One of the most high-profile models of the moment has been enlisted by the J.W. Anderson brand to be the face of its fall-winter 2016 collection which has a strong cinematic theme. The younger Hadid sister's star continues to rise as an increasing number of fashion brands are eager to work with her. This is a first for the J.W. Anderson fashion brand, which does not normally include celebrity models in its ad campaigns.

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Bella Hadid stars in J.W. Anderson F/W 16 ad campaign

Filed Under: Latest News Tagged With: 2016-collection, are-eager, bella-hadid, face, fashion-brands, hadid, its-fall-winter, moment, not-normally, star-continues, the-face, the-moment

Taylor Hill is the new face of Topshop for Fall 2016

July 25, 2016 By admin

Model of the moment Taylor Hill has been unveiled as the face of high street giant Topshop's Autumn/Winter 2016 campaign. The US model was shot by photographer Giampaolo Sgura for the grungy campaign, set in New York. Styled by Topshop Creative Director Kate Phelan, Hill can be seen reclining in front of the city's skyline in a semi-sheer polka dot dress and studded, embroidered leather jacket from the brand's fall collection.

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Taylor Hill is the new face of Topshop for Fall 2016

Filed Under: Latest News Tagged With: autumn, city, director, director-kate, giampaolo, giampaolo-sgura, grungy, grungy-campaign, jacket, leather-jacket, moment, seen-reclining, taylor-hill, topshop, york-styled

Elie Saab Bridal Is Unveiled (And, Duh, It’s Beautiful)

April 19, 2016 By admin

The Lebanese fashion designer, who is famous for his red carpet-worthy haute couture and ready-to-wear creations, has revealed a line-up of 25 daring and feminine gowns and trouser suits for brides to be. Bridal gowns are not the only new project underway at the house at the moment – an eyewear collection is also set to launch in January 2017.

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Elie Saab Bridal Is Unveiled (And, Duh, It’s Beautiful)

Filed Under: Latest News Tagged With: also-set, bridal, collection-2016, feminine-gowns, haute-couture, house, lebanese, moment, only-new, the-house, the-moment

2015 was a year of stand-out fashion collaborations

December 11, 2015 By admin

Haute couture houses and ready-to-wear brands couldn't get enough of partnerships this year — with celebrities, artists, and even other clothing brands. Let's take a look at the three collaborations which made the most noise in 2015. The ad campaign featured the three top models of the moment: Kendall Jenner, Gigi Hadid and Jourdan Dunn.

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2015 was a year of stand-out fashion collaborations

Filed Under: Latest News Tagged With: balmain, clothing, couture-houses, get-enough, hugely-successful, kendall-jenner, made-the-most, moment, other-clothing, the-moment, the-three, top-models, year