Flipkart’s fashion unit Myntra bets on artificial intelligence to drive growth

By Sankalp Phartiyal and Tanvi Mehta MUMBAI/BENGALURU (Reuters) – Fashion portal Myntra, part of India's top e-commerce group Flipkart, aims to use smart technology such as artificial intelligence to enhance consumer experience as it looks to drive growth and turn profitable in the next fiscal year. India's e-commerce market is forecast to grow to $188 billion in a decade as more and more of its 1.2 billion people log on to smartphones and PCs in the world's fastest-growing internet services market. Players such as Flipkart and Myntra took a page out of Amazon's playbook to offer cash-burning discounts when they launched in 2007 but are now increasingly tailoring their products and experiences to capture a burgeoning Indian market.

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Flipkart’s fashion unit Myntra bets on artificial intelligence to drive growth

Fashion update: the retailers getting on board with wearable tech

As technology advances inexorably, the domination of wearables seems increasingly inevitable. With tech brands such as Fitbit and Jawbone straining to streamline and polish their products in order to reposition themselves as stylish accessories, several retail brands are also embracing the strategy of incorporating connected items into their collections. This week British clothing giant Topshop unveiled the winner of its 'Top Pitch' competition, a wearable tech bootcamp program aimed at encouraging entrepreneurs and gaining exposure for them in the fashion industry.

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Fashion update: the retailers getting on board with wearable tech

Armani says to stop using animal fur in all his products

MILAN (Reuters) – Giorgio Armani will stop using fur in all his products since technological progress means there is no longer any justification for cruelty to animals, the renowned Italian fashion designer said on Tuesday. Armani, 81, said in a statement that the decision reflected his luxury group's attention to “the critical issues of protecting and caring for the environment and animals”. …

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Armani says to stop using animal fur in all his products