Adidas to return mass shoe production to Germany in 2017

By Jörn Poltz ANSBACH, Germany (Reuters) – Adidas will launch mass production of running shoes at a German factory operated largely by robots next year and plans to open a similar plant in the United States next year, the company said on Tuesday. Founded by German cobbler Adi Dassler in 1949, Adidas had closed all but one of its 10 shoe factories in Germany by 1993 as it shifted most production from Europe to lower-wage Asia, particularly China and Vietnam.

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Adidas to return mass shoe production to Germany in 2017