Jason Wu invents Pantone shade ahead of release of new fashion line ‘Grey Jason Wu’

Jason Wu has teamed up with the global color authority Pantone on a custom shade of grey for the launch of his new fashion line. The designer has unveiled his own shade of the color ahead of the launch of his mainline label's sister brand 'Grey Jason Wu' this June. According to the New York-based Taiwanese Canadian designer, the idea for Grey Jason Wu was inspired by his friends' personal style and a desire to create a collection focused on chic silhouettes and playful graphics representative of his personality.

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Jason Wu invents Pantone shade ahead of release of new fashion line ‘Grey Jason Wu’

Boss entrusts Inez & Vinoodh with Spring-Summer 2016 campaign

The Boss clothing brand has unveiled the first photos of its Spring-Summer 2016 ad campaign, which is centered around nature and architecture. The campaign has been photographed by the Dutch photographer duo Inez van Lamsweerde and Vinoodh Matadin. As with previous Boss campaigns, the duo Inez & Vinoodh has been chosen to immortalize the spirit of the new Spring-Summer 2016 collection, envisioned by artistic director Jason Wu.

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Boss entrusts Inez & Vinoodh with Spring-Summer 2016 campaign