Converse poised to launch ‘Essentials’ apparel collection

September 27, 2016 By creative

American shoe company Converse will launch a line of basic apparel dubbed “Converse Essentials” this week, in a bid to strengthen its spot in the clothing market. Focused on minimalist silhouettes, the capsule collection consists of “mainstays” like t-shirt, sweatshirt, hoodies, pant and backpack. Converse Essentials for men, which will launch simultaneously, is set to mirror the women's offering, with six core items offered in five colors — with a unisex collaboration called “Converse x Fragments” with streetwear designer Hiroshi Fujiwara dropping in limited edition for the launch.

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Converse poised to launch ‘Essentials’ apparel collection

Filed Under: Latest News Tagged With: capsule, clothing, converse-essentials, essentials, fragment, fragments, from-the-new, strengthen-its, women

Fashion features tropics and layers at Paris show opening

September 27, 2016 By admin

Paris Fashion Week displayed colorful and tropical-inspired creations from Paule Ka and layered printed and patterned looks by Dutch designer Liselore Frowijn as it opened on Tuesday. Several designers will make their debuts for some of the world's top luxury labels in Paris, which is the final leg of the womenswear spring/summer 2017 catwalk calendar after fashion weeks in New York, London and Milan. Fashionistas are eagerly awaiting the debut of new Christian Dior artistic director Maria Grazia Chiuri, who joined from Italian fashion house Valentino and presents her first line for the French brand on Friday.

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Fashion features tropics and layers at Paris show opening

Filed Under: Latest News Tagged With: christian, clothing, essentials, fashion-week, fragment, french, from-the-new, model-presents, paris-fashion, patterned-looks, tuesday-several, women

Topshop debuts buy-now-pay-later concept

September 8, 2016 By creative

Topshop's Australian customers will soon be able to stroll into the brand's stores and pick up new clothing items… without paying on the spot. “For our millennial customer, the concept of instant gratification is key, and can now be satisfied through Afterpay, while providing them with the opportunity to purchase that must have item before it sells out,” Topshop and Topman Australia chairman Hilton Seskin told WWD. Afterpay has seen fast success as an online payment method, but the new move will see the partnership rolled out across nine physical Topshop stores in Australia, following in the footsteps of brands such as Veronika Maine and Cue Clothing Co.

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Topshop debuts buy-now-pay-later concept

Filed Under: Latest News Tagged With: before-it-sells, clothing, footsteps, hilton-seskin, online-payment, our-millennial, the-footsteps, the-partnership, veronika-maine

NY Fashion Week: Adam Selman is ‘killing’ it on the runway

February 12, 2016 By admin

NEW YORK (AP) — The Associated Press is all over New York Fashion Week, from the runway designs to the celebrity-filled front rows. Here are some recent highlights:

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NY Fashion Week: Adam Selman is ‘killing’ it on the runway

Filed Under: Latest News Tagged With: adam, all-over, clothing, fashion, from-the-runway, photos-several, runway-designs, see-arriving, studios, the-world, thursday, will-now

Rag & Bone serial ‘Photo Project’ breaks with traditional seasonal campaigns

February 12, 2016 By creative

The ready-to-wear label is launching a serial photo-based advertising project that breaks with fashion's traditional pattern of campaigns. Rag & Bone will now be releasing a series of photos several times a year, showcasing the clothing and accessories consumers will see arriving in stores. A revolution is well and truly underway in the world of fashion.

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Rag & Bone serial ‘Photo Project’ breaks with traditional seasonal campaigns

Filed Under: Latest News Tagged With: clothing, photos-several, see-arriving, serial-photo-based, the-first, the-world, truly-underway, will-now

2015 was a year of stand-out fashion collaborations

December 11, 2015 By creative

Haute couture houses and ready-to-wear brands couldn't get enough of partnerships this year — with celebrities, artists, and even other clothing brands. Let's take a look at the three collaborations which made the most noise in 2015. The ad campaign featured the three top models of the moment: Kendall Jenner, Gigi Hadid and Jourdan Dunn.

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2015 was a year of stand-out fashion collaborations

Filed Under: Latest News Tagged With: balmain, clothing, made-the-most, other-clothing, the-moment, the-three, top-models, year

2015 was a year of stand-out fashion collaborations

December 11, 2015 By admin

Haute couture houses and ready-to-wear brands couldn't get enough of partnerships this year — with celebrities, artists, and even other clothing brands. Let's take a look at the three collaborations which made the most noise in 2015. The ad campaign featured the three top models of the moment: Kendall Jenner, Gigi Hadid and Jourdan Dunn.

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2015 was a year of stand-out fashion collaborations

Filed Under: Latest News Tagged With: balmain, clothing, couture-houses, get-enough, hugely-successful, kendall-jenner, made-the-most, moment, other-clothing, the-moment, the-three, top-models, year