Tommy Hilfiger has released the campaign images for its latest fragrance “The Girl,” starring Gigi Hadid. The US designer teamed up with the supermodel and Tommy Hilfiger ambassador and put her all-American appeal to good use for the campaign, which celebrates the house's brand new eau de toilette scent. Inspired by what he terms Hadid's “free-spirited and magnetic” personality, the fragrance features opening notes of green pear, violet leaf and green fig leaves before moving to the heart of velvety jasmine petals and silky muguet, finished by hints of cedarwood and cashmeran.

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Gigi Hadid gets playful for new Tommy Hilfiger campaign ‘The Girl’