Embattled star Olympic swimmer Ryan Lochte lost two major endorsement deals on Monday following his false claim that he had been robbed at gunpoint in Rio, with Speedo and Ralph Lauren pulling the plug. Both the global swimwear brand and the US fashion label said they were ending their relationships with the 32-year-old Lochte as his actions had not reflected the “values” they wish to promote. Lochte claimed he and three of his teammates — all of them gold medal winners in Rio — were mugged by robbers pretending to be police after a night out, but the story was quickly discredited by other witness testimony and surveillance video.
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Speedo, Ralph Lauren drop Lochte after Rio scandal
