Burberry teams up with Google on personalized campaign videos

Burberry has teamed up with Google to allow customers to star in their very own version of its festive campaign. “The Burberry Booth,” which is powered by the tech giant, uses real-time video stitching technology to let clients appear alongside some of the Festive Film's cast members in a 15-second edit of its latest “Billy Elliot”-inspired campaign film. To coincide with the launch of booth, the brand has also released a short film on YouTube of its Festive campaign cast, including Naomi Campbell, James Corden and Rosie Huntington-Whiteley offering tips on how to jump using a trampoline.

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Burberry teams up with Google on personalized campaign videos

Karl Lagerfeld, Tom Ford and J.W. Anderson among the big winners at the British Fashion Awards 2015

The hottest talents on the UK style scene were toasted last night at the British Fashion Awards 2015.

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Karl Lagerfeld, Tom Ford and J.W. Anderson among the big winners at the British Fashion Awards 2015

Burberry honors ‘Billy Elliot’ with holiday campaign

Burberry has unveiled its 2015 festive advertising campaign which pays tribute to the 15th anniversary of the cult ballet movie “Billy Elliot”. Burberry's short film for the occasion features a star-studded cast including British musician Sir Elton John, who provided the score for the movie's theater adaptation, and the UK actress Julie Walters, who treaded the boards in the play. Romeo Beckham, Naomi Campbell, Rosie Huntington-Whitely and James Corden are just some of the additional stars putting in an appearance, while a series of still photographs taken by Mario Testino round out the campaign.

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Burberry honors ‘Billy Elliot’ with holiday campaign